12/9 NORCAL • 12/11 SOCAL

Film premiereSanta Rosa & Carlsbad

Featuring special guests:

Peter Stetina
Ian Boswell
Dominic Gill
"Big Tall" Wayne Smith
Heather Jackson

NorCal

Tuesday, December 9

Santa Rosa

SANTA ROSA RIDE

AT
Morning Ride starting at Rollup Coffee inside Bike Monkey Headquarters with Pete Stetina, Ian Boswell
  • 9:00 - 9:30 AM: Coffee and Pastries at Rollup Coffee inside Bike Monkey Headquarters in Santa Rosa
  • 9:30 AM - 11:30: Ride with Pete and Ian. Gravel bike course. Weather may modify route.
  • 12:00 PM: Go about your day. See you later tonight!
  • RIDE RSVP
  • You must RSVP to this event so we get a headcount.

SANTA ROSA Screening

AT
Premiere of "Feeding The Rat" at The California Theater introduced by Pete, featuring producer Dominic Gill, with guest appearances from Big Tall Wayne and Ian Boswell
  • 5:30 PM: Party Doors Open • Ears of Maize • 1st Beer on Canyon • Food available for purchase at the venue*
  • 6:30 PM: Show Begins • Short preface • Feeding The Rat • Post film Panel
  • 7:00 PM: Party on • Ears of Maize • Beers
  • 8:00 PM: Sayonara!
  • BUY Tickets TO SANTA ROSA SCREENING
  • Price: $10

    Only 120 tickets available for purchase.

    All proceeds will benefit the Tin Mountain Conservation Center.

    *No outside food allowed. You may purchase tacos or other items from The California on-site at the event.

SoCal

Thursday, December 11

Carlsbad

CARLSBAD RIDE

AT
BWR Ride at The Lost Abbey Vista with Pete Stetina, Heather Jackson, and Phil Tinstman
  • 8:00 - 9:00 AM: Coffee and Donuts with Canyon
  • 9:00 AM - 12:00: Iconic BWR Ride with Pete including holiday photo atop Double Peak
  • 12:00 PM: Beers and lunch at Lost Abbey. Go about your day. See you later tonight!
  • RIDE RSVP
  • You must RSVP to this event so we get a headcount.

CARLSBAD Screening

AT
Second screening of "Feeding The Rat" at The Lost Abbey, introduced by Pete, featuring Heather Jackson, Phil Tinstman, and other Canyon athletes.
  • 5:30 PM: Doors Open • Food available on-site • Toy donations for a free beer ticket (see below)
  • 6:30 PM: Announcements
  • 7:00 PM: Film screening • Q&A
  • 7:30 PM until close: Holiday party at The Lost Abbey
  • RSVP to CARLSBAD SCREENING
  • FREE

    RSVP Requested. No ticket required.

    Toy and Food drive by Monuments of Cycling

About

Join us for one of two evenings with Canyon in Santa Rosa and Carlsbad, California as we share with you the premiere of a short film called Feeding The Rat. The evenings will feature special guests, including filmmaker Dominic Gill along with professional cyclist Peter Stetina, and our host Ian Boswell. Also joining us will be professional triathlete, ultrarunner and gravel cyclist Heather Jackson, and Pete's beloved mechanic and friend "Big Tall" Wayne Smith.

Morning Rides

We will begin each event with a fully supported morning ride starting with coffee and pastries (donuts in SoCal!), led by Peter Stetina and other big hitters. Canyon will be there to make this entirely FREE for anyone who can attend. But you'll need to RSVP, and sign a waiver in order to join. Both rides will be gravel-focused unless weather changes things. The routes are available above. Please arrive early so we can roll out on time.

After the morning rides we'll break before the evening party. Both activities are independent of each other. You must RSVP for the ride, and sign up for the screenings separately.

Evening Film
Screening Parties

Join us at hand-picked venues and enjoy live DJ music, cold beer, food, and NA options. We'll kick it once doors open, and then introduce our guests before watching Feeding the Rat. These will be two of the coolest holiday parties in NorCal and SoCal. Tickets will be extremely limited in Santa Rosa, so get them before they're sold out!

Feeding
The Rat

A short film by Dominic Gill, featuring Peter Stetina.

At its core, “Feeding the Rat” is about satisfying an inner hunger—a restless and persistent urge to test oneself, seek purpose, and experience life’s heightened sensations beyond the ordinary routine. It’s a universal theme. Whether as professionals or enthusiasts, all of us recognize the need to feed the rat within, to find meaning and fulfillment. And knowing when to let it starve is easier said than done…

Feeding the Rat Premiere events are co-produced holiday parties by a bunch of really hard working people from Canyon Bicycles, Bike Monkey Inc., Rollup to Coffee, The California Theater, The Lost Abbey Brewing Co., Monuments of Cycling, and Signarama SR.